Privacy Policy
Your privacy is important to us. Learn how Smart Aura protects and handles your personal information.
Introduction
SMARTAURA PRIVATE LIMITED ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, use our IoT products and services, or interact with us.
Important: By using our services or products, you agree to the collection and use of information in accordance with this policy.
Information We Collect
Personal Information
We may collect the following types of personal information:
- Name, email address, and phone number
- Billing and shipping addresses
- Payment information (processed securely through third-party payment processors)
- Product registration details
- Customer support communications
Device and Usage Information
When you use our IoT products and smart home devices:
- Device performance data and usage statistics
- Network information and connectivity status
- Sensor data from your smart devices (e.g., water level readings)
- Mobile app usage and preferences
- Location data (if enabled) for device functionality
Website Information
- IP address and browser information
- Pages visited and time spent on our website
- Cookies and similar tracking technologies
How We Use Your Information
We use your information for the following purposes:
- Product Functionality: To operate and maintain your smart home devices
- Customer Service: To respond to inquiries and provide technical support
- Order Processing: To process purchases and deliver products
- Product Improvement: To analyze usage patterns and improve our products
- Communication: To send important updates about your devices and services
- Legal Compliance: To comply with applicable laws and regulations
Data Sharing and Disclosure
We do not sell your personal information. We may share your information in the following circumstances:
- Service Providers: With trusted third-party service providers who assist us in operating our business
- Legal Requirements: When required by law or to protect our rights and safety
- Business Transfers: In connection with a merger, acquisition, or sale of assets
- With Your Consent: When you explicitly agree to share information
Data Security
We implement appropriate technical and organizational measures to protect your personal information:
- Encryption of data in transit and at rest
- Secure authentication protocols
- Regular security assessments
- Limited access to personal information on a need-to-know basis
Note: While we strive to protect your information, no method of transmission over the internet is 100% secure.
Your Rights and Choices
You have the following rights regarding your personal information:
- Access: Request access to your personal information
- Correction: Request correction of inaccurate information
- Deletion: Request deletion of your personal information (subject to legal requirements)
- Portability: Request a copy of your data in a structured format
- Opt-out: Unsubscribe from marketing communications
Cookies and Tracking
Our website uses cookies and similar technologies to:
- Remember your preferences and settings
- Analyze website traffic and usage patterns
- Improve website functionality and user experience
You can control cookie settings through your browser preferences. Note that disabling cookies may affect website functionality.
Data Retention
We retain your personal information for as long as necessary to:
- Provide our services and support your devices
- Comply with legal obligations
- Resolve disputes and enforce agreements
Device usage data may be retained for up to 3 years for product improvement purposes.
Children's Privacy
Our services are not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you believe we have collected information from a child under 13, please contact us immediately.
International Data Transfers
Your information may be transferred to and processed in countries other than India. We ensure appropriate safeguards are in place to protect your information in accordance with applicable data protection laws.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of any material changes by:
- Posting the updated policy on our website
- Sending you an email notification
- Providing in-app notifications for mobile app users
Contact Us
If you have any questions about this Privacy Policy or our privacy practices, please contact us:
SMARTAURA PRIVATE LIMITED
Email: info@smartaura.in
Website: smartaura.in
For data protection inquiries, please include "Privacy Policy" in the subject line.
Last updated: September 2025